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Reliance Jio second-strongest telecom brand in world, says report

Reliance Jio second-strongest telecom brand in world, says report

 

Why In News

 

·         Reliance Jio has climbed up to number two rank — up from fifth place last year — in a list of the top 10 strongest telecom brands in the world.

 

Key Points

 

·         Reliance Jio has climbed up to number two rank — up from fifth place last year — in a list of the top 10 strongest telecom brands in the world. In this post we will explore the Top 150 most valuable and strongest telecoms operator brands according to Brand Finance 2023 rankings.

 

·         As the telecommunications industry continues to grow and evolve, keeping track of who’s-who in terms of establishing a strong presence can be difficult. Brand Finance has compiled a list of companies based on their brand value.

 

·         Brand Finance have developed a comprehensive evaluation process to not only assess the value of brands, but also ascertain their relative strength.

 

·         Utilizing best-practice ISO 20671 guidelines and up-to-date research collated from an expansive survey spanning 38 countries and 31 sectors with over 150,000 respondents – Brand Finance provide crucial insights for businesses looking to make informed decisions about brand performance.

 

Swisscom: strongest telecoms brand:

 

·         Swisscom increased brand value by 5 percent to $6.3 billion and is the strongest telecoms brand with a Brand Strength Index (BSI) score of 92.

 

·         It is the third strongest brand globally and earns an elite AAA+ brand rating. It recently announced its new Fixed Wireless Access 5G service for business customers which is a continuation of its pioneering work in the European 5G market.

 

·         Swisscom stands apart from other telco brands due to its robust combination of trust, coverage, and network perceptions.

 

·         Furthermore, Swisscom’s immensely appreciated customer service has earned it a high brand strength index score that confirms its excellence in the telecommunications industry.

 

Reliance Jio: the second-strongest telecoms brand:

 

·         second-strongest Indian brand Jio is the telecoms brand having a brand strength index score of 90/100 and earning an elite AAA+ rating. It increased its brand value up to 6 percent to $5.4 billion; a two-point rise from last year.

 

·         The brand focused on rolling out of 5G in India, and is now extending coverage to 257 cities in the country and looking to further increase this at a rapid rate.

 

·         5G services have already generated widespread benefits to Indian consumer and in sectors like education, healthcare and agriculture.

 

·         These benefits and the growth opportunities presented by Jio’s 5G network have helped Jio build an extremely strong brand strength index score. It is one of only two AAA+ rated telecoms brands in the ranking.

 

Etisalat: The third strongest telecoms brand:

 

·         Etisalat by e& rose its brand value by 4 percent to $10.5 billion and is the third strongest telecoms brand globally with a BSI score of 89.1 out of 100.

 


Pusa Krishi Vigyan Mela Organized by IARI in New Delhi

Pusa Krishi Vigyan Mela Organized by IARI in New Delhi

 

Why In News

 

·         The Pusa Krishi Vigyan Mela is organized every year by the Indian Agricultural Research Institute (IARI) and this year it will be held in New Delhi from 2nd to 4th March 2023.

 

Key Points

 

·         The Pusa Krishi Vigyan Mela is organized every year by the Indian Agricultural Research Institute (IARI) and this year it will be held in New Delhi from 2nd to 4th March 2023.

 

·         The Pusa Krishi Vigyan Mela will be inaugurated by the Chief Guest, Union Minister of Agriculture and Farmers Welfare, Narendra Singh Tomar.

 

·         This time the theme of the fair is “Nutrition, Food and Environmental Protection with Shree Anna”.

 

·         IARI Director Dr. A.K. Singh informed that the main attractions of the fair for this year will be Technical Sessions on important and contemporary issues in Agriculture, and the development of the Shree Anna-based value chain under the International Year of Millets.

 

·         Thematic exhibitions of key technologies will also be organized, while stalls of research institutes, startups, and entrepreneurs will be set up.

 

·         Shree Anna-based stall will educate about different types of Shree Anna, their cultivation practices, value addition, and nutritional value.

 

·         Indian Institute of Millets Research, Hyderabad as well as VPKAS Almora, CAZRI Jodhpur, and S.K.N. Agricultural University, Jobner, which are involved in research on Shree Anna, will also participate in the fair. Agri-startups, especially Shree Anna-based startups will set up their stalls.

 

·         Live demonstrations of important varieties of wheat, mustard, gram, vegetables, flowers, and fruits will be held at the fair.

 

·         There will be a live webcast of the fair for the benefit of remote farmers and consumers, and there will also be stalls for farmers, entrepreneurs, and input agencies.

 

·         Awards will be given by the institute to encourage the farmers. During this, the Innovative Farmers’ Conference will facilitate the exchange of ideas among the farmers.

 


HDFC Bank, IRCTC launch India’s most rewarding co-branded travel credit card

HDFC Bank, IRCTC launch India’s most rewarding co-branded travel credit card

 

Why In News

 

·         Indian Railway Catering and Tourism Corp Ltd (IRCTC) and HDFC Bank, announced the launch of a co-branded travel credit card.

 

Key Points

 

·         Indian Railway Catering and Tourism Corp Ltd (IRCTC) and HDFC Bank, announced the launch of a co-branded travel credit card. Known as the IRCTC HDFC Bank Credit Card, the newly launched co-branded card is available exclusively on NPCI’s Rupay network.

 

·         The card will provide exclusive benefits and maximum savings on bookings of train tickets booked through the IRCTC’s ticketing website and through IRCTC Rail Connect app. The IRCTC HDFC Bank Credit Card will enable us to offer our card to millions of Indians across the country.

 

·         Additionally, IRCTC HDFC Bank Credit cardholders will enjoy an attractive joining bonus, discounts on bookings and access to the several executive lounges at railway stations across the country.

 

·         Indian Railways is one of the biggest public sector enterprises in the country and we are delighted to be the first private sector bank to partner with IRCTC to enhance customer experience for train travellers, right from the time of booking their tickets.”

 


India Wins GSMA Government Leadership Award 2023

India Wins GSMA Government Leadership Award 2023

 

Why In News

 

·         Groupe Speciale Mobile Association (GSMA) has conferred Government Leadership Award 2023 to India for implementing best practices in telecom policy and regulation.

 

Key Points

 

·         Groupe Speciale Mobile Association (GSMA) has conferred Government Leadership Award 2023 to India for implementing best practices in telecom policy and regulation.

 

·         GSMA, which represents more than 750 mobile operators and 400 companies in the telecom ecosystem, recognizes one country every year. India was declared winner in the ceremony held at Mobile World Congress Barcelona.

 

·         In a statement, GSMA said India’s biggest-ever spectrum auction for 5G was held in July 2022. In total, 72 GHz spectrum was sold across ten spectrum bands. The government lowered reserve prices by 39 per cent across the spectrum band.

 

·         Seventy-one of all spectrum on auction was sold for $19 billion. All three mobile operators in India acquired spectrum in key 5G bands such as 700 MHz, 3.5 GHz and 26 GHz. To further support 5G rollouts, the government has also liberalised the spectrum cap limit for telecom operators, expanding their ability to hold more spectrum.

 

·         Following initiatives have been taken by India for improving telecom sector and infrastructure in the country-

 

·         In India, RoW permissions which used to take more than 230 days, now get approval within 8 days.

·         More than 85% mobile tower clearances are now instantaneous.

·         With nearly 1 Lakh sites in 387 districts, India’s 5G roll-out is one of the fastest in the world.

 

·         Indian telecom sector has emerged as a sunrise sector and the whole world has taken note of this rise.

 

·         In India, several initiatives were carried out such as licensing reforms, creation of PM Gati Shakti Sanchar Portal, streamlining Right of Way (RoW), spectrum reforms, satellite reforms etc.

 

What is Mobile World Congress (MWC)?

 

·         Mobile World Congress (MWC) is an annual trade show and conference for the mobile telecommunications industry.

 

·         The Mobile World Congress (MWC) event attracts representatives from mobile operators, device manufacturers, technology providers, and other players in the mobile industry.

 

·         Exhibitors showcase their latest mobile devices, network infrastructure, software, and services.

 

·         The MWC conference features keynote speeches, panel discussions, and educational sessions covering topics such as- 5G, Artificial intelligence, Internet of Things (IoT), and Mobile security.